Helping homebuyers discover their options
Partnership
JG King HomesRelationship
Since 2021
Partnership Overview
We’ve partnered with JG King Homes to evolve and strengthen their digital ecosystem. By assuming stewardship of a sophisticated AWS environment and aligning the website with Salesforce as the single source of truth, we established a more connected foundation. From there, we transitioned into managed services—keeping the experience secure, compliant, and market-relevant while reducing operational friction and supporting growth objectives.
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View our continual improvement journey
| Project | Result | Year | |
|---|---|---|---|
 | AWS migration & access governance | Result Secure, compliant handover; monitoring in place; performance baselines set. | 2021 |
| Mobile-first UX refresh of key journeys | Result Higher engagement on Home Designs, House & Land and Display Homes; faster path to enquiry. | 2022 |
| SEO-led IA restructure for regional intent | Result Organic sessions and qualified enquiries grew; stronger visibility on priority regions. | 2023 |
| Salesforce alignment & data automation | Result Single source of truth; reduced manual handling; cleaner reporting across teams. | 2024 |
Operating rhythm that compounds ROI
Our agreed cadence—monthly WIPs, transparent reporting, and an annual discovery workshop—keeps delivery focused on measurable outcomes. A mobile-first UX refresh prioritised the three journeys that drive around 90% of traffic (Home Designs, House & Land, and Display Homes), bringing usability in line with top competitors. In parallel, an SEO-informed restructure targets high-intent regional searches, making it easier for buyers to find, compare, and enquire with confidence.
Celebrating achievements
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Organic Leads
Year on Year - source GA4.
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Top 10 Keywords
Year on Year - source SemRush.
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Mobile User Engagement
Year on Year - source GA4.